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| Watsons Health Expo 2024, (L-R), Mika Javier (First Tier Brands), Jared De Guzman (Customer Director), Mitch Sibal (Senior CRM Manager), MJ Durante (Marketing Supervisor), Zether Rodriguez (Senior Category Manager, Trading Health), Ralphie Balatbat (Business Development Manager), Meiji Yanuario, (Senior Category Manager, Trading Health), Stefh Medina (Assistant Marketing Manager), Dha Fontanilla (Senior Marketing Manager), Sharon Decapia (SAVP - Marketing, PR and Sustainability), Bless Marcos-Espin, (Health Own Brands and Business Development Controller), Angie Limbaco (First Tier Brands) |
In a momentous feat, Watsons, the most loved health and beauty retailer in the Philippines, secured multiple wins at the prestigious Marketing Excellence Awards Philippines 2024 for its campaigns that redefined the local marketing landscape. The brand secured a total of seven nods with 3 Gold, 3 Silver, and 1 Bronze trophies across various categories.
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| Watsons Playlist 2023, (L-R), Jared De Guzman (Customer Director), Andeng Celebre (Assistant Marketing Manager), Majo Gutierrez (Marketing Supervisor), Renz La Luz (Assistant Marketing Manager), Stefh Medina (Assistant Marketing Manager), Lexie Coloma (Senior Marketing Manager, Sustainability), Kristine Michelle Semilla (Assistant Category Manager, Men's Grooming and Electricals), Pat Muyco (Category Manager, Trading Beauty), Zyra Tinio (Group Category Manager, Trading Beauty), Jem Tan (Assistant Marketing Manager. Digital), Kym Manuel (Senior Marketing Manager, Digital), Aryana Plaida (Marketing Supervisor, Digital), Sharon Decapia (SAVP - Marketing, PR and Sustainability), Zether Rodriguez (Senior Category Manager, Trading Health), Mitch Sibal (Senior CRM Manager), Bless Marcos-Espin, (Health Own Brands and Business Development Controller), Mishen Samonte (Senior Marketing Manager, GOBE), Ralphie Balatbat (Business Development Manager), Kitty Tangco (Assistant Marketing Manager), MJ Durante (Marketing Supervisor), Dha Fontanilla (Senior Marketing Manager) |
This remarkable achievement underscores Watsons' dedication and commitment to delivering high-quality and accessible products and services through enriching experiences and inclusive activities catered to the diverse needs and preferences of Filipino consumers, be it on men’s grooming, sustainable choices, the hottest beauty picks, lifestyle and health.
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| Watsons Himtayan 2023, (L-R), MJ Durante (Marketing Supervisor), Ica Rafael (GOBO), Mina Velando (GOBO), Jared De Guzman (Customer Director), Kim Reyes (Trading Beauty Director), Zyra Tinio (Group Category Manager, Trading Beauty), Andeng Celebre (Assistant Marketing Manager), Kristine Michelle Semilla (Assistant Category Manager, Men's Grooming and Electricals), Dha Fontanilla (Senior Marketing Manager), Pat Muyco (Category Manager, Trading Beauty), Sharon Decapia (SAVP - Marketing, PR and Sustainability), Mika Javier (First Tier Brands) |
Watsons clinched its 3 Golds for the HIMTayan Campaign 2023 under the Excellence in Event Marketing Category, Watsons Playlist: The Feel Great Concert in 2023 for Excellence in eCommerce Marketing, and the Watsons Health Expo 2024 for Excellence in Marketing to a Specific Audience, showcasing the brand’s prowess in creating meaningful campaigns that resonate with their audience.
Watsons also received 3 Silver trophies for Vaxxed Office Hits and Go Green campaigns, while the Watsons BeautyCon 2024: Journey Into Beauty campaign won Bronze for Excellence in Event Marketing.
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| Watsons Team in Marketing Excellence Awards, (L-R), Stefh Medina (Assistant Marketing Manager), Mitch Sibal (Senior CRM Manager), Andeng Celebre (Assistant Marketing Manager), Dha Fontanilla (Senior Marketing Manager), Jared De Guzman (Customer Director), Sharon Decapia (SAVP - Marketing, PR and Sustainability), Renz La Luz (Assistant Marketing Manager), Retty Go (Marketing Manager), Kitty Tangco (Assistant Marketing Manager), Majo Gutierrez (Marketing Supervisor), MJ Durante (Marketing Supervisor) |
"These wins reaffirm our mission to continuously offer meaningful and engaging platforms to connect and serve our community. It is fulfilling that our efforts are being recognized and this truly sparked an inspiration for us to explore even more creative ways to enhance the lives of our customers so they can look good, do good, and feel great everyday,” shared Jared De Guzman, Customer Director for Watsons Philippines.
The Marketing Excellence Awards 2024 celebrates the exceptional achievements of marketing professionals and businesses that help shape the dynamic marketing landscape in the Philippines. With Watsons driving innovation on promoting health, beauty, and wellness, customers can look forward to more exciting offerings and activities in the years to come.