A new era of driving has arrived in Iloilo as global automotive lifestyle brands OMODA and JAECOO officially roll out their lineup of vehicles in Western Visayas. With the grand opening of their showroom and service center at Goldfield Center in Sta. Barbara, Ilonggos now have front-row access to premium mobility solutions that fuse technology, sustainable innovation, and modern design.
OMODA and JAECOO are not just names on shiny new vehicles. They're global brands with a bold vision – to redefine the driving experience for the modern generation. More than machines, their cars are positioned as extensions of lifestyle, individuality, and progress.
Launched in 2023 in Wuhu, Anhui, China under Chery International–an industry leader with over 28 years of global automotive expertise and renowned collaborations, including Jaguar and Land Rover–OMODA and JAECOO have rapidly expanded into over 35 countries. From Europe to Latin America and now deeper into Southeast Asia, the brands are winning attention with their cutting-edge features and design-forward thinking. In the Philippines, branches have already opened in Cebu, Pasig, Tagum, Alabang, and Sta. Rosa. Iloilo now becomes the sixth location, chosen for its fast-growing economy and dynamic consumer base.
Why Iloilo?
According to company representatives, Iloilo was a natural choice. “It’s the ideal gateway to Western Visayas,” the brand shared. “With a booming economy, rising consumer power, and a hunger for premium experiences, Iloilo reflects the very spirit of OMODA & JAECOO – bold, forward-thinking, and progressive.”
Complementing their principal showroom and service center in Sta. Barbara, a satellite showroom will also rise at The Grid, Atria Park District, Mandurriao, Iloilo City, bringing the brand closer to the heart of the city. Both showrooms in Iloilo will be equipped with electric vehicle (EV) charging stations, aligning with the brand's push toward sustainable mobility and readiness for the all-electric future.
Three flagship vehicles take center stage in Iloilo:
OMODA C5 (Gasoline SUV)
The OMODA C5, a stylish compact SUV with an eye-catching diamond-matrix grille, delivered premium features, strong performance and great value for money. It offers a 1.5L turbocharged engine and high-tech interior features like dual 10.25” HD screens, wireless CarPlay, and an 8-speaker Sony sound system. From its sporty, ventilated seats made from high-quality eco-leather to its advanced driver assist features, style-conscious drivers will be impressed by its style, comfort and safety.
OMODA E5 (All-Electric SUV)
For those going electric, the OMODA E5 is a sleek and smart electric SUV with a long driving range and advanced technology fit for everyday comfort with zero emissions. It delivers up to 430 km of range per charge, 201 horsepower, and fast-charging capability. Its cabin features a 12.3” curved 2K dual-screen, intelligent voice assistant, and head-up display, offering a premium EV experience with impressive safety features at a competitive price.
JAECOO J6 (Electric SUV with Off-Road Prowess)
For the more adventurous crowd, the JAECOO J6 is a well-rounded all-electric SUV built for both city life and weekend adventures with its off-road capability. It boasts a strong and confident performance of up to 275 HP, Land Rover-inspired tuning, a massage seat, 360° camera, and IWD intelligent four-wheel drive, making it the only boxy electric SUV in its class.
A New Destination for Car Lovers
Ilonggos can now visit the Goldfield Center in Sta. Barbara for full vehicle service, test drives, and consultations. Soon, they’ll also enjoy a more urban showroom experience at The Grid in Atria Park District, Mandurriao.
Customers can also join the OJ Club for launch-exclusive discounts and enjoy flexible financing options through partner banks.
A Future on the Move
With Iloilo’s streets about to get a lot more stylish and sustainable, OMODA and JAECOO aren’t just launching a brand. They’re inviting Ilonggos to reimagine the way they move, live, and connect.
And in a city known for heritage and progress, that drive has just begun.
📍 Visit the showroom: Goldfield Center, Brgy. Cabugao Sur, Sta. Barbara, Iloilo
📍 Satellite showroom coming soon: The Grid, Atria Park District, Mandurriao
📞 Contact: 0947-891-3954 | omodaandjaecooiloilo@gmail.com