Taking inspiration from the word Kasanag, which means brightness and sun in Hiligaynon, Iloilo's bustling business district and lifestyle destination is all set to wow visitors with its dazzling Christmas light displays, lighted installations and attractions that can be found across the 72-hectare township's main thoroughfares, buildings and landmarks.
Among these include Iloilo's most beautiful mall, Festive Walk Mall, the 1.1km Festive Walk Parade, the iconic Casa Emperador, the Iloilo Business Park Showroom, residential buildings including One Madison Place, Richmonde Hotel Iloilo, Courtyard by Marriott Hotel, office buildings such as One Techno Place, Two Techno Place, Three Techno Place, One Fintech Place and Two Fintech Place, and the entire stretch of Megaworld Boulevard.
At the center of this year's Christmas festivities is Festive Walk Mall. Aside from hosting Kasadyahan sa Festive Walk Iloilo, the official lighting ceremony, the lifestyle mall is also featuring three new main attractions.
These include Dagway sang Paglaum: The Face of Hope or the Cradle of Bloom, which are lifesized flower installations that symbolize Ilonggos' resilience amid challenges and can be found in all mall entrances.
The Cathedral of Candles or Saad: The Vow, located at the mall's third floor bridgelink, takes inspiration from the Jaro Cathedral and signifies devotion and thanksgiving.
Meanwhile, the Bugana: Northern Abundance Exhibit, located at the mall atrium, will celebrate abundance and highlight products incorporated with Visayan wild animals such as the Singgarong or Civet Cat, Wild Warty Pigs and various fish species as symbols of abundance.
"As the city's most happening place and premier business district, Iloilo Business Park is best place to experience the most dazzling Christmas in Iloilo. With the over 1.5 million lights we are lighting up, we also hope to uplift the spirits and spark optimism among the Ilonggos," says Graham Coates, Head of Megaworld Lifestyle Malls